Marketing Tips Around The Net: May 22nd

Today is the start of a long weekend for most of us. Summer fun is finally here. Summer brings unique marketing opportunities because people like to go outside and play. It's a great time to go out and meet people and tell them about our book. But it's also a great time to ramp up our marketing for our book. Since it's Friday, I have compiled a list of marketing tips from around the net for you to digest this long weekend. Put them to use on Tuesday. Enjoy Monday!

Before we do our tour around the net, I wanted to make sure you all knew that chapter 3 of my serialized novel is out. This is the novel that Clive Cussler calls a "first rate thriller brimming with intrigue and adventure." It's the same novel that is soon to me a major motion picture. It's the same novel you can pick up at Amazon.com or order through your favorite bookstore. "In chapter 1, you met him and you didn't like him... in chapter 3, you will hate him."

Now, on to the marketing tour around the net.

1. How I Sold My Book by Giving It Away: Here is another success story of an author who did everything the establishment told him to do to successfully sell his crime novel. When it didn't work, he found success in a novel way.

2. Successful Self-Publishing: Asking the Right Questions - Pre-Production and Manufacturing: Carol Buchanan guides you through the questions you need to answer to make sure your marketing efforts for your book have the best chances at paying off.

3. Will Kindle crash Nielsen BookScan?: Steve Weber gives and insightful look at BookScan and Amazon rankings for books. If you aren't sure what BookScan is, this is a great article to read.

4. Is Trust The New Competitive Advantage?: Learning to get traffic to your site is one thing. Bringing people back and turning them into customers is another thing. Peter Da Vanzo gives some important factors to consider in building online trust.

5. Underrated Traffic Source: Expired Domains: Nelson Tan throws out an interesting marketing technique that very few people consider.

6. Five Email Marketing Tips: Stephen Kersey shares these simple e-mail marketing tips that can make a huge difference in your e-mail marketing plan.

7. Kindle Publishing for Blogs: A Double-Edged Sword for Bookish Bloggers?: Did you know you can now sell subscriptions of your blog via Kindle? Kat Meyer weighs in on this new option fo bloggers.

8. Facing the Day You Have to Brand and Promote Two Disparate Things: Carolyn Howard-Johnson shares her insights that faces a lot of authors. How do you approach marketing totally different types of books without having to fracture your marketing plan to the point that it zaps all your energy and resources.

9. Top 10 tips for effective Web sites: Phyllis Zimbler Miller lays down a great top 10 list for anyone who has a website.

10. Golden Rules of Social Media: Penny Sansevieri gives 7 insightful tips as you embrace Social Media marketing.

That's it for this week's marketing tour around the net. Enjoy the long weekend and my best wishes to you and your family for a fun, safe time together as you make precious memories.

Tony Eldridge