Friday, November 27, 2009

Marketing Tips Around The Net: November 27th

Happy Holidays to everyone! Today, not only will we look around the net for great marketing tips, but we will start a new service where we announce upcoming audio/video events that you can watch or listen to to help you learn more about marketing your books. Each event is free to watch. You can read my Monday's post for more information on how to get your upcoming event (or on-demand event) listed in future Friday's Tips Around The Net posts.

Before we get to our tips, I wanted to announce that my new video tips for authors is out. In this video tip, I walk through using a free tool that will help anyone create banners for their website, including how to add pictures to the banner. You can also create buttons and ad boxes as well. The great thing about this is that it does not require a lot of technical knowledge or inherent creativity on your part to create great banners.

The video is available for subscribers to my marketing tips newsletters. If you have not subscribed to the free newsletter, you can do it now and you can even view a sample video before signing up.

Now, on to the tips...

1. Golden Rules of Social Media- Penny Sansevieri has a 7 rules for using social media that you will want to check out

2. How to test-market your book's title for free, before it's too late- Roger C. Parker shares this great tip as you bounce around book titles for an upcoming book.

3. Be Prepared for Opportunity- Are you ready when opportunity knocks? Shel Horowitz discusses why you should be.

4. Podcast: Joel Williams on Blogging Basics for Writers- Joanna Penn and Joel Williams discuss the basics of blogging.

5. Focused blogging to promote your brand, book or business online- Phyllis Zimbler Miller walks through how to use your blog to promote yourself online.

6. Book Publicity - Use a Benefit Funnel to Write Compelling Copy- Dana Lynn Smith invites guest Shel Horowitz to share his tips on writing great copy.

7. Don't Let Everyone Else Hog the Swine Flu Spotlight- Sandra Beckwith has a great post that helps us to see the importance of thinking outside the box to find great marketing opportunities.

8. Selling Yourself First By Gale Laure- Angela Wilson invites guest Gale Laure to share tips on how you can promote yourself as an author.

9. Is Your Blog A Thriving Community?- Joella Molson gives some great tips on how to capitolize on the interactive nature of blogs.

10. 3 Ways to Make More Money with Amazon's Affiliate Program This Christmas- Darren Rowse shares some tips based on his experience on how to boost your holiday sales with Amazon's affiliate program.


Marketing Audio/Videos Coming up Next Week

Who is hosting: MaAnna Stephenson of Just the FAQs
Who is the guest (if any): The Savvy Book Marketer, Dana Lynn Smith
Title of the show: How to Create a New Blog or Upgrade Your Existing Blog
Dates and Time: Air date Thursday, Dec. 4 at 8:00am CT
Link for people to learn more about attending: http://www.justthefaqs.net/podcast.shtml


Who is hosting: Joanna Penn from The Creative Penn
Who is the guest (if any): Interviewing Debbie Jenkins, co-author of "The Wealthy Author: The Fast Profit Method for Writing, Publishing and Selling Your Non-Fiction Book"
Title of the show: "How to Make Money from Your Non-Fiction Book"
Dates and Time: Podcast will be posted Thurs 3 Dec US time.
Link for people to learn more about attending: It will be on the home page of http://www.TheCreativePenn.com or you can subscribe to the podcast in iTunes here http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=309426367 . You can also see all the backlist of podcasts here http://www.thecreativepenn.com/podcasts/


Who is hosting: Janet E. Smith
Title of the show: Marketing for Fun & Profit
Dates and Time: Tuesday from 4:30 to 5 p.m. eastern standard time
Link for people to learn more about attending: http://internetvoicesradio.com

That's it for this week's trip around the net. Remember to let me know if you have any audio/video events you would like to have included in future Tips Around The Net. Have a wonderful weekend and enjoy all the Thanksgiving leftovers!

1 comments:

L. Diane Wolfe on November 27, 2009 1:40 PM said...

Good stuff Tony!

Popular Posts- Last 30 Days

 

Blog Praise

"Tony's Blog has been a valuable resource to me as I got started marketing my first nationally published book. I subscribe to the rss feed and always gain something new from each post. It is as if I am enrolled in a marketing class for new authors on line. Tony's posts are always written in easy to understand terms and he gives step by step instructions. If you are a new author or wanting to become one, I highly recommend you follow Tony's advice and subscribe to his blog. You will not regret it. It's like taking a course for free!"- Dawn Stephens, Author and Illustrator, The Little Pot Series

What people are saying about our free marketing video tips

Let me just tell you... Your archive tip on linking a photo to another page where people can buy your book was so incredibly helpful and amazingly clear that you now have a real fan. SO smart to take away the fear that so many have of HTML. I followed it to the letter and posted a link on my blog today. Have a look. It's all because of you. Online Community Strategist --Angela Connor