Wednesday, March 10, 2010

BookBuzzr: Free Marketing Tool For Authors

It was nearly a year ago when someone by the name of Vikram Narayan contacted me and asked me to take a look at his new creation, BookBuzzr. It's a tool that allows authors to display as much or little of his or her book as they wants. Readers can then read the content on a platform that mimics the turning pages of a book, down to the curl of the page.
Vikram claimed it could be a great marketing tool for authors. Well, I took a look at BookBuzzr and responded, "Why don't you tell my readers about this tool?" I invited him to be a guest blogger and he submitted a post entitled, BookBuzzr: How to Market Your Book on Facebook, MySpace and Other Social Networks.

It's been nearly a year, and I thought it might be a good time to revisit BookBuzzr and see what's been going on with it.

First of all, the whole BookBuzzr team is a pleasure to work with. Few organizations are as responsive to their targeted audience as they are. And you can see this collaborative and responsive nature built into their product. Consider these author-friendly aspects of this marketing tool:

  • It's free.
  • It contains ready-made e-mail signatures promoting your BookBuzzr content.
  • It integrates with your Twitter account to tweet milestones.
  • It allows you to invite your contacts in all major online address books with a few clicks to read your BookBuzzr content.
  • They provide a very cool "Buy Now" button linking to your book's shopping cart link.
  • BookBuzzr has an online profile that allows people to tag themselves as your fans.
  • BookBuzzr is working with search engines to get content indexed. That means more people can find your content.
  • They provide ready-made HTML code that allows you to share your BookBuzzr content on a blog, in a post or on a website.
In my opinion, BookBuzzr has moved beyond my early expectations. It's more than a simple tool that shares your excerpts (or entire book--that's up to you) with readers in a cool way. It is a launching point for some powerful Web 2.0 marketing opportunities. And unlike many technical geniuses, the people behind BookBuzzr created their tool to be used by every author or publisher. No technical skills needed.
If you need code, they provide it automatically.
If you need to use BookBuzzr's marketing power, you just click a few buttons and follow easy-to-understand instructions.
If you have questions, they have created a rich community support site. Heck, they even answer e-mails that you send.
With a growing community of authors at 4,000 plus and counting, there is no reason why you should not check out BookBuzzr and see what it can do for your book.
I did. Please enjoy my entire award winning action/adventure book, The Samson Effect, on BookBuzzr. New York Times best selling author Clive Cussler calls it a "first rate thriller brimming with intrigue and adventure." Even Hollywood has acquired the film rights to it, so read it now before you watch it on the silver screen.

Tony Eldridge

2 comments:

L. Diane Wolfe on March 10, 2010 12:29 PM said...

I so need to go check this out!

Freya on March 11, 2010 2:13 AM said...

Hi Tony

Thank you for sharing BookBuzzr with your readers. :)

BookBuzzr started out by as one authors requirement and as we went along the author community has supported us and given us such great feedback. It has helped make BookBuzzr such a powerful tool today.

Thank you for being a part of the BookBuzzr family.

Cheers
Freya

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