They also know that the more people are exposed to their message, the greater the likelihood they will eventually take action. This is why they run the same newspaper ads and television commercials over and over. Not to simply catch the people who missed seeing their ad the first time around, but to expose people to their message over and over. In essence, they are building their brand.
This kind of advertising is very effective, but it takes an investment in time and money to really pay dividends. As small business owners, professionals, or authors we probably find ourselves with limited resources in both time and money. This is exactly why people like Jay Conrad Levinson of Guerrilla Marketing fame help so many people. Jay shows ways that you can make a big impact in marketing your business without breaking the bank. (Note: at the time this post was published, FireFox had trouble pulling up Jay's site, but Internet Explorer did not.)
This is also the purpose of sites like this: Marketing Tips For Authors. Each week, I try to pass on tips and advice to help you market your book, your products/services, and yourself.
It's also the reason I created Conducting Effective Twitter Contests. This training will walk you through the process of creating a Twitter contest that will specifically find people who are interested in your business. In fact, it is designed to help you create a marketing plan using viral elements that will truly help people seek you out.
When you talk about conducting a Twitter contest, you are talking about a focused marketing activity that can cost nothing but your time to launch, but one that can pay huge dividends for you by finding followers who want to hear your message.
Conducting Effective Twitter Contests launches today. It's a mixed training platform of text and videos that will take you through the pre-launch activities to help make sure you are aiming your contest at the right set of eyes all the way through the post-launch marketing activities to make sure that your contest doesn't fizzle after it starts.
This training is available via CD or instant download, meaning that you can start learning how to Conduct Effective Twitter Contests in just a few minutes. You could be just days away from launching a powerful, effective marketing campaign without breaking your bank.









0 comments:
Post a Comment