Wednesday, June 2, 2010

What Do I Deserve As An Author?

So, you have written a book. Congratulations! No matter how you did it, that is truly a feat worthy of praise. You have beaten the odds and did what few others have done. You now have a piece of your legacy that will always set you apart from others.

I'm not going to tell you that now the hard work begins. By now, I am sure you have done your homework and you realize that you have a responsibility to market your book. Unless you are among the elite best-selling authors, your publisher will probably not have much of a marketing plan for you. If you rely on that, your three months to make a splash will come and go before your publisher moves to the next book.

The question I do want to consider is one that may make you feel a little uncomfortable, but it's one we really need to ask if we want to move past the hurdle that many authors never get past. The question is:

What Do I Deserve As An Author?
  1. You don't deserve book sales- Just because you've written a book doesn't mean that people have to buy it. Ultimately, books are written for readers, not the authors. It is up to the reader to decide whether it's worthy of purchase. If they vote "no", then that's the way it is.

  2. You don't deserve stellar reviews- While reviewers often give opinions that you may disagree with, they are not a service to help you promote your book. Once in their hands, they are ethically bound to give their honest appraisal of your book. That's all that you deserve to expect from them. And on matters of opinion, the benefit of the doubt rests with them.

  3. You don't deserve a hot word-of-mouth network- Of course you want to enlists everyone you know to help you spread the word of your book, but few authors experience a 100% mobilization of their personal network. I hate to break it to you, but you will have family and close friends that will never tell anyone about your book, even though they make promises that they fully intend to keep. Success or failure of your book does not rest with them, but with you.

  4. You don't deserve freebies- As an author, you don't deserve to have people offer free advertising or marketing for your book. People have businesses to run, and if that business involves marketing and advertising, you are another client just like every other client. If you want their business, you need to be willing to pay (or barter) for it. Freebies are a gift that we need to be thankful for, not ones that we need to expect, or deserve.
So, what do you deserve as an author? In my humble opinion, you deserve something far more valuable that the things mentioned above. You deserve:
  • Self Respect- This is huge. No matter what is going on in your life, you did what few others have done. That is something to be proud of and something no one can take away. Like earning a diploma, it's something you will always have.

  • Proof that you can overcome great obstacles- If you can write a book, then you deserve to know that you can overcome any obstacles set in your path. The skill of overcoming obstacles is one that's worth gold when you have tangible evidence you can do it.

  • A legacy to leave to your descendants- 100 years after people leave this earth, there is little left as a legacy. A book is a way to live eternally to those who come after us. What a wonderful thought that your great-great grandchildren will read your words with pride.

To me, it all boils down to this: As an author, you deserve to be proud of your great accomplishment. You don't deserve anything from anyone else. What others may choose to give you is a gift to be grateful for, but nothing to expect.

So, get out there and do your best to persuade people to read your book and to help share it with others. If they don't, that's okay. Just move on to someone else. The passion and knowledge you have about your book will help find those people just waiting to discover your book and the joy you have created between the covers.

10 comments:

Hilary Melton-Butcher on June 4, 2010 at 4:43 AM said...

Hi Tony .. as you say our book or blog should be written for our customers; probably for your first book it will be a learning curve .. the whole process; start small and local – build up your community .. don’t run before you can walk.

Self- respect is an enormous plus and give a budding author a huge boost .. and be really appreciated. Perseverance is crucial .. I have a wonderful example of that .. not me, someone else. What a great thought about the legacy ..

Expectation is like a waiting game .. the bus might never come. If you want success .. you’ll need to work for it – exceedingly rarely does it come to you .. – loved this .. thank you - Hilary

Gina on June 6, 2010 at 9:44 AM said...

Tony, thanks for the reality check and for following it with encouragement. It's easy to discover that reality check for yourself after the new wears off and then lose any sense of value in what you've written. When that happens, forget about being able to effectively market yourself.

Karina Fabian on June 9, 2010 at 5:07 PM said...

Can I add a couple?

You Deserve:

To open up your book at random, read a page and giggle maniacally, "I wrote that!" (This is best done in private, however.)

To fall in love with your characters over and over again.

Most importantly, you deserve to push yourself to write something even better the next time!

Writing is a private pleasure we hope to share publicly.

Blessings,
Karina Fabian
www.fabianspace.com

Tony Eldridge on June 9, 2010 at 5:54 PM said...

Thanks so much for the comments! Karina, I couldn't agree more. Those are the little pleasures that all fiction authors engage in at times.

Gina, you are right. I think that when most people start to launch marketing campaigns for their books, they realize that it's not the cold, harsh reality of sales that they think. When you are spreading the word for a labor of love, it's intrinsically a different experience.

Great points, Hilary. I couldn't agree more. And I am excited about hosting you as a guest author on this blog soon!

Terry Cordingley on August 18, 2010 at 11:45 AM said...

Hi Tony,
I would love to use this as a guest post on my blog, giving you full credit, of course.

Tony Eldridge on August 18, 2010 at 3:13 PM said...

Hey Terry,

I'd be honored to have this appear as a guest post on your blog. The first navigation link at the top of my blog goes to the Repost permission page. I have a very generous repost policy. Let me know if you need anything from me at all, and, if you don't mind, let me know when you decide to post the article.

Terry Cordingley on August 20, 2010 at 10:33 AM said...

Hi Tony,

Thanks so much.

http://terrycordingley.blogspot.com/2010/08/guest-post-what-do-i-deserve-as-author.html

Deborah Batterman on August 2, 2011 at 2:47 PM said...

What you say here really strikes a chord . . . I often tell people that writing the book is the easy part -- getting 'discovered' takes a lot of work and there's no guarantee that 'if you build it, [they] will come.' All the more reason to be thankful for blogs that remind us we're in this together. Self-respect, yes, above all, and, a hearty smile to the delightful points added by Karina.

Antoinette Gelin on August 17, 2011 at 2:17 PM said...

Thanks for the reality check. More and more I am being reminded how hard it is to be an author. With my first book Dream Princess, I wasted lots of money on marketing. Now, with my second book Captain Underfish I'm doing all the leg work.
I read your blog everyday for great helpful tips.
Thanks
Antoinette Gelin

The Daring Novelist on December 11, 2011 at 11:37 PM said...

I have a favorite quote from playwright August Wilson:

"You're entitled to the work, not the reward."

Not only does that help keep things in perspective, but it also is a reminder of how important the work itself is to an artist. It is a great thing, and you are entitled to it. Don't let anybody take that away from you, and you'll be fine.

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