Paypal has different levels of service it can offer you that makes it a wonderful shopping cart alternative to those costly options that siphon cash on a monthly basis. With PayPal, you can set up a shopping cart feature that allows your readers to purchase your product securely and easily.
I have used Palpal to set up a digital product, like my PDF/Video version of Conducting Effective Twitter Contests that collects the payment, delivers the download instructions and then notifies me of the purchase. But I've also used PayPal to take orders for books that people wanted me to sign for them. Whether it is a physical product or a digital download, PayPal always does a great job.
And with PayPal, your customers can choose to pay by credit card without any additional gateway setup on your end. You have no monthly payment requirements to use PayPal and they take a reasonable small percentage of the sale to make their service available to you.
Of course, depending on your volume, it may make sense to go another route for your shopping cart, but for a reasonable service with no up-front or monthly fees, and one that's very easy to implement on your site, check out PayPal.
Last 4 Resources Of The Week
Google's Call Me Widget
Paint.Net
MobiPocket Ebook Creator
YouTube's Creator's Corner
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Tony Eldridge is the author of The Samson Effect, an action/adventure novel that Clive Cussler calls a "first rate thriller brimming with intrigue and adventure." He is also the author of the Twitter marketing book, Conducting Effective Twitter Contests. His new novel, The Lottery Ticket, was just recently released on Kindle.
7 comments:
Using PayPal is a boon! However, for non-US authors, there a caveat: check the use of PayPal according to your own country's laws. In South Africa we have stringent Foreign Exchange Controls imposed by the Reserve Bank of South Africa. As it currently stands receiving funds via PayPal has regulations demanding that, within a certain time period, any funds received via PayPal must be transferred into an account with a RBSA approved bank, currently (6/2011)only First National Bank. I don't know about other non-US countries, but to be on the safe side, it be worth checking what the rules are about receiving foreign funds via PayPal.
Judy, South Africa
Judy, thank you so much for your comment. You bring up something that is vitally important.
I debated on whether or not to include PayPal in a "Resource Of The Week" at all, but I still meet people who don't know that PayPal can let your customers pay with credit cards and that you don't have to pay a monthly gateway fee to offer a shopping cart on your site.
To me, PayPal is a definite tool you'll want to look into, especially if you have a low-volume sales activity.
But as you point out, it's important you understand how your country's laws affect your use of PayPal. You have prompted me to to a little research and I found this link on the PayPal site. It allows you to choose your country in a huge drop-down list to see the PayPal offering in your country.
PayPal Offerings Worldwide
Thanks again for sharing, Judy!
I like PayPal, because then I don't have to deal with credit cards or a monthly shopping cart fee.
Paypal has all the security and guarantees that is trusted across the board. Many people don't know they can use a charge card without having an account with PayPal.
What I don't know is if and how you give discount codes/coupons with PayPal. PayPal is still full of mysteries for me!
Diane, I couldn't agree more with you! I've had a gateway before and have lost nothing when I switched to using only PayPal- except the fees :)
Donna, at last check, I think coupon codes are still unavailable for PayPal, but I have been told that www.paycodes.com is pretty good. They charge $25 a year and they allow you to create discount codes for PayPal. However, this is not based on my personal experience... I'm just passing on what I heard. But, after reading their site, I'm intrigued with their service.
Tony thanks for the additional info (and apologies for all those *awful* spelling errors in my earlier comment (it was early and cold and I hadn't had my first cup of tea yet!) :)
Judy, South Africa
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